2/23/2017

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Setting Goals

When starting a business, you should determine, first and foremost, what it is you want to accomplish and then devise a plan to get you there. You should have short term goals and long term goals that you can work towards. Your goals should have meaning, something that can be reasonably accomplished with the resources that are at your disposal.

Never make unrealistic goals and never make them so easy that you know you are going to reach them without exerting much effort.

  • Unrealistic goals can hinder your progress more than anything else because they can become a real source of frustration. When you can't reach your goals, you may stop trying and look at it as a failure or defeat.
  • Goals that are unrealistically easy are even worse. They don't offer a reason to try. If your goals don't present a challenge, they are just something to do and once done, there is nothing else to look forward to.

Your goals should be made with work in mind. They should be planned so you have to put forth an honest effort. If you are not going to work at reaching your goals, your goals are not really goals, they are simply, more or less, dreams.

If you are in business and don't have serious goals, you are planning for failure. All successful business people have two things in common. Number one is that they set goals and number two is that they work hard to reach their goals.

You should think about what it is you want to do and make a plan to bring about favorable results. The best way to set goals is to write them down. Make a list of the the things you want to accomplish and how you plan to get where you want to be. There has to be a starting point and a path of progression. You have to be able to know what the end results are before you even begin your journey.

Reaching your goals should be like climbing a ladder. Each step up should have a specific meaning. Each step should represent a goal, a step towards what you want to accomplish. Each step should bring you closer to the top of the ladder which is your ultimate goal.

This gives you something to look at along the way to gauge your progress and lets you know that you are headed in the right direction. Each rung of the ladder should be viewed as smaller goals in route to the big prize at the top. If you reach each of your smaller goals along the way, you will be rewarded when you reach the top.

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